# What is an NFT and why are they so popular?

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” What is an NFT and why are they so popular? “
Cointelegraph’s director of video production Jackson DuMont delves into the intricacies of NFTs, highlighting the importance of the underlying blockchain technology in proving ownership of digitally scarce assets:
“NFTs provide unique, verifiable and immutable proof of ownership of digital goods. True digital ownership of assets through NFTs is a revolutionary idea that will transform how we interact with the internet.”
Another important aspect of NFT technology highlighted by DuMont is handing the ownership of digital assets to users as Web3 functionality begins to proliferate the Internet.
NFTs come in many different forms, from the best highlights of the NBA to multi-million dollar pieces of art by some of the world’s most talented creators. The technology is also being used as a means to solve dilemmas for ticketing and other real-world use cases.
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