Peppa Pig Taps Walmart for ‘Mummy Pig’ Gender Reveal and Exclusive Baby Pig Toys

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The creators of Peppa Pig broke some big news last week, and they chose a unique platform to do it on.

After first announcing that Mummy Pig was pregnant in February, the hit children’s animated series revealed that she was expecting a girl in an exclusive episode of Peppa Pig Tales on Walmart.com.

The episode, titled “Baby Balloon,” follows Peppa and her brother George, who “aren’t sure if they want a little brother or a little sister,” per a synopsis. “But if they want to find out, they’ll have to catch the balloon that holds the answer!”

The decision to give the exclusive reveal to Walmart wasn’t entirely unprecedented: Mummy Pig actually spilled on her bun in the oven to Kylie Kelce, on her “Not Gonna Lie” podcast. Walmart, meantime, is home to a number of exclusive Peppa Pig toys and products, as part of a partnership with Hasbro.

NEW RELEASE

Peppa Pig Family of Five Set

This new Peppa Pig set is a Walmart exclusive and features three-inch figurines of Daddy Pig, Mummy Pig, George, Peppa, and their new baby sister in her carrier. The poseable figures can all hold hands, and the baby carrier can be placed on both Mummy or Daddy Pig.

FIRST LOOK

Peppa Pig Toys Oinks + Snuggles Baby Pig

Fans can also pre-order the new Peppa Pig baby plush toy, which measures just over 11 inches in size. The stuffed toy makes more than 20 different sound effects when you feed, bounce, squeeze or lay it down. The set comes with a pacifier, baby bottle, bib, baby blanket, and muddy puddle play mat. This is another Walmart exclusive, which means you won’t be able to find the baby Peppa Pig anywhere else online. As for what baby piglet will look like? Walmart says to expect a face reveal in June.

BESTSELLER

Peppa Pig Celebration Dress-Up Figure

One of Walmart’s bestselling toys is this Peppa Pig dress-up set, which features a six-inch plastic figure of Peppa plus six different outfit accessories (think everything from a confetti top and skirt, to party hat and shoes).

CUSTOMER FAVORITE

Peppa Pig Peppa’s Dress-Up Wardrobe Playset

Fun for the young fashionistas in your life, this playset features a colorful storage case that opens up to reveal a six-inch Peppa Pig figure, display stand, stickers and 14 accessories to dress her up or down.

ALSO CONSIDER

Peppa’s Caravan Playset 

This Peppa Pig playset features Peppa, George and their friend Birgit Bear, plus camping accessories like a table, chairs, grill and scooters that the figures can actually ride. What we like: the camper van opens up to reveal more play spaces, including a kitchen and sleeping area with bunk beds.

The gender reveal partnership with the first of its kind for Hasbro, whose Peppa Pig collection also spans vehicles, building sets and more. You can find the new Peppa Pig products now as Walmart exclusives on Walmart.com. Hasbro says all non-exclusive products (including toys featuring baby pig) will be available nationwide in August.

READ THE BOOKS

The Amazing Peppa Pig Collection 50-Book Box Set

Though Peppa Pig was created especially for television (and not based on any existing IP), the show has spawned a series of books designed for preschoolers and young children alike. Walmart has this box set of 50 books on sale right now for 26% off (as of this writing). This makes a great children’s birthday gift too.

Want to watch Peppa Pig online? You can pick it up on Blu-ray/DVD at Walmart or stream episodes through Prime Video, YouTube or Netflix.

The baby announcement and new merch come on the heels of Peppa Pig’s 20th anniversary, which the show celebrated last year. Following the little piggy Peppa and her family and friends, the British preschool series now airs in more than 180 territories worldwide.