J. Cole Producer Shares Insight Into 'The Fall Off' Album: 'It's Top-Tier Raps'

J. Cole‘s producer DZL has offered some insight into the rapper’s highly anticipated next album, The Fall Off.
DZL, who worked extensively with Cole on last year’s mixtape Might Delete Later, has spoken with Complex about what fans can expect from The Fall Off.
He said: “It’s Cole in his bag. Top tier raps, top-level rapping, top-level storytelling. This project is going to give people a deeper insight into him as a man, him as a human being, him as a father, and him as a husband.”
“I think he’s mysterious and stays out of the public eye, away from the spotlight,” DZL continued. “This album is going to give more of an insight into who he is and it’s really incredible — top to bottom no skips. I really can’t wait for everyone to hear it.”

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Cole added that the song was produced by DZL and Omen, with “small contributions” from himself.
Over the dreamy instrumental, he makes reference to the attempt on Trump’s life last summer which wounded the then-presidential candidate.
“I’m that bass in your trunk, the bullet that missed Trump / The gun that jammed ’cause it seemed God had other plans,” he raps.
Cole also laments the current state of the world and points the finger at the ultra-rich: “Served on a plate with sirloin steak to billionaires who don’t care the world’s gon’ break / Long as they make money off it, pain brings profit.”
At the end of his second and final verse, the North Carolina natives tackles artificial intelligence and its threat to the creative arts.
“Don’t buy, subscribe so you can just stream your content / Like rent, you won’t own a thing / Before long, all the songs the whole world sings’ll be generated by latest of AI regimes / As all of our favorite artists erased by it scream / From the wayside, ‘Aye, whatever happened to human beings?’” he spits.
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