Anti Social Social Club x Sanrio and GOODSMILE RACING Collaboration Collections Go On Sale May 3rd

The streetwear brand Anti Social Social Club is releasing new capsule collections in collaboration with Sanrio and GOODSMILE RACING.

The Sanrio collection will include hoodies featuring three of Sanrio’s iconic characters: Hello Kitty, Badtz-Maru, and Cinnamoroll. Here is the list of items and their product descriptions:

• Hello Kitty — an upside-down ASSC logo on the back with floral design imprints

• Cinnamoroll — each hoodie will have Cinnamoroll with bright colors

• Badtz-Maru — front of the hoodie will feature a big graphic of Badtz-Maru’s head, while the back of the hoodie will have his signature eye pull.

Meanwhile, the GOODSMILE RACING collection will have tees, hoodies, and varsity jackets featuring graphics of Hatsune Miku.

The Sanrio and GOODSMILE RACING collections will have clothes in various sizes, ranging from XS to 2XL. The price for each item will range from US$25 to US$249. 

The limited-edition collections will be available to purchase on May 3rd, 2025, starting from 8 am PST. These items can only be purchased on the Anti Social Social Club’s official website.

Anti Social Social Club is a global streetwear brand that specializes in creating “wearable art and collectibles.” They have collaborated with other popular series, including games and anime such as Like A Dragon and My Hero Academia: You’re Next.

Source: press release