#Why can a hashtag generator bring you 3X more views on IG?

Table of Contents

If you’re not using hashtags for IG posts and Reels yet, you’re losing many target followers. Target clients can be found quickly on Instagram, including people who want to buy or try your services. Since Instagram hasn’t yet introduced keyword search (it is only being tested in some countries), users who sell their goods and services can win if they use hashtags. In case you have already tried to find tags that will fit your publications and did it through the application, you probably turned to the fact that it is inconvenient in the app.

Therefore, content managers have to generate hashtags – it is a vital promotion step. A special service called hashtag generator can help you with this. Currently, there are a lot of such services and there are free and paid versions. But if you want to research the niche and effective tags, it’s better to apply advanced generators. The advantage of such a service is that it will offer you semantically close and relevant ideas to the key topics that you enter into the search bar.

For example, if you enter the word “beige” in the search bar, you can skip numerous relevant synonymic tags. It can be “nude”, “neutral”, and other variations of this word. Exactly these synonymous options can bring you a higher reach. By the way, according to statistics, just posts with a set of relevant tags can be discovered by three times more users – and it will happen completely free. Also on Instagram, some users follow tags to track new publications.

Unfortunately, at present, it makes no sense to post stories with hashtags because stories are not displayed in the tag gallery. At the same time, when your post appears in a hashtag gallery, and it looks appealing, you will receive free traffic and targeted followers who are already looking for your products.

How does the hashtag generator work?

#1 – Keywords

Before getting a hashtag set, you first need to make a selection of keywords that your profile and your products can be searched by.

Here are a few ways you can do this:

Collect keywords based on SEO strategy. The key queries can help you learn all the options and searches that users think of when looking for your services.
Investigate the accounts of your competitors. And this is the easiest and fastest way to research tags. After that, you can generate synonymous and similar variants by using the generator. You should not completely copy hashtags in the same order as your competitors do, because Instagram may suspect you of spam. You might get under the shadowban.
Collect word ideas from niche forums. Explore topics in the niche you work. There you will find a working set of words that will help you expand the list of keywords for generating tags.

Note: It is important to keep the list of keywords in order, so you can use a spreadsheet to sort keywords and remove poorly performing hashtags right from there. And it will also be convenient for you to mix tags from various sets.

This is the most important and difficult stage. After that, we should consistently insert keywords from various thematic groups into a service. It can be keywords by the name of your product, by the name of the industry, by geolocation.

#2 – Choose a generator

For example, the most advanced services are Bigbangram, Inflact, Toolzu.

These services are distinguished by an extended database that is updated regularly and this will help you get the most relevant set.

When copying tags, pay attention that you should not include tags that are too wide and popular, because the competition is high and millions of new posts are published in these galleries. Include a few popular tags and be sure to copy narrower and more specific non-competitive tags.

To sum up, if you don’t want to use such a multi-stage approach to generating tags, then you can take advantage of a smart algorithm that will offer tags based on an image or a link to a post. This AI system recognizes the picture and offers options based on the photo. But you must understand that this set of tags will not be deeply tied to your services because the machine will only analyze what is scanned.

by Darya Turovets

If you liked the article, do not forget to share it with your friends. Follow us on Google News too, click on the star and choose us from your favorites.