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#Planned Parenthood launches ad campaign backing Joe Biden

#Planned Parenthood launches ad campaign backing Joe Biden

July 13, 2020 | 11:59am | Updated July 13, 2020 | 12:53pm

Planned Parenthood’s political arm will launch five-figure digital ad campaigns across nine battleground states backing presumptive Democratic presidential nominee Joe Biden.

The ad campaign by Planned Parenthood Votes, which operates the national reproductive rights group’s political efforts, is the group’s biggest effort yet this election, Axios reported, and is part of a larger $45 million investment ahead of November’s election.

The ads will run in Arizona, Colorado, Florida, Michigan, Minnesota, New Hampshire, North Carolina, Pennsylvania and Wisconsin, the website reported.

The ad campaign follows the Supreme Court’s 7-2 ruling siding with the administration over the Affordable Care Act’s contraception mandate in the Little Sisters of the Poor decision.

Now, employers with a religious or moral objection to birth control don’t have to cover no-cost contraception in their employees’ health care plans.

The 10- and 15-second ads boost Democrats’ efforts to keep reproductive health in focus between now and the election.

Planned Parenthood endorsed Biden last month and is doing targeted voter outreach across 12 swing states on the former veep’s behalf.

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