“Louis Vuitton designer Virgil Abloh addresses stingy $50 donation to protesters”
June 2, 2020 | 10:44am
Virgil Abloh took to Instagram to address a $50 donation of his that went viral on Monday.
Abloh, 39, the creative director of Louis Vuitton’s menswear collection, outraged the black community yesterday after posting in a story on his Instagram that he contributed a measly $50 “for kids in the streets” that needed bail funds during the dayslong upheaval across the country.
The Off-White creator was memorably dressed down on social media over what looked like a pitiful contribution to the cause, compared to the pricey garments he sells.
However, Abloh claimed on Instagram Monday that it was all a misunderstanding, and as a black man whose parents immigrated from Ghana, he’s devoted to the Black Lives Matter movement.
“I also joined a social media chain of friends who were matching $50 dollar donations,” wrote Abloh, clarifying that he’d actually donated $20,500 in total to “bail funds and other causes related to this movement.” However, the pioneering designer claims that he was on the “fence about publicizing total dollar amounts because I didn’t want to look like I’m glorifying only higher amounts.”
“I apologize that appeared to some as if that was my only contribution to these important causes,” he wrote.
The trailblazing creative also urged others to follow suit. “I encourage everyone to band together to match funds of their own proportion,” he added. “Every dollar counts.”
But that wasn’t all. In the lengthy post, Abloh also apologized over seemingly critical remarks regarding the looting of luxury stores — including Los Angeles’ RSVP outlet, which sells his brands.
“If looting eases pain and furthers the overall mission, it is within good standing with me,” said Abloh. “I am fortunate enough to be able to rebuild my stores. And I am seeking out anyone who needs help rebuilding.”
His apology comes in the wake of Cardi B’s stylist Kollin Carter chastising the fashion community for failing to take a stand on the George Floyd case.
“Some of you fashion houses and CEO’s are absolutely bogus,” Carter fumed in a graphic on Instagram Monday in the wake of the Black Lives Matter protests over the weekend. “You take from the culture, and us brown Men and Woman for your traffic and profit but have absolutely nothing to say now,” he continued in the caption.
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