#Bon Iver’s Eaux Claires Launches “For Wisconsin” Voting Initiative

Eaux Claires Festival, the Wisconsin music festival founded by Bon Iver’s Justin Vernon and the National’s Aaron Dessner, has announced a new voting initiative in the state called “For Wisconsin.” The collaboration with 88Nine Radio Milwaukee will churn out online and in-person events around the state to encourage voter registration and participation in the upcoming election. Songs, conversations, and surprises have been promised. Find some videos about the campaign below.

“For Wisconsin” is also promoting a series of contests called “A Visit With Vernon.” For each round, two people will be brought to a secret meeting with Justin Vernon to talk about voting. “I try not to judge people,” Vernon said in a statement. “The temperature of our society has us divided. We all want different things, so that makes sense in one way, but in another, I feel we are unduly divided. We ALL need to listen more. And the best way we can communicate with each other on this largest scale is VOTE. The campaign I am participating in, For Wisconsin, is a non-partisan drive for voting and a plea to listen. That means ALL of us listening to ALL of us.”

Read Pitchfork’s Cover Story “Welcome to Bon Iver, Wisconsin.”