How to be a trendsetter in the world of digital art?

As we’re wrapping up the final quarter of the year, what digital trends marked 2020, and what can we expect in 2021?

Here is a look at the trends in the world of digital arts and how you can become a trendsetter in this exciting space.

Trends In the World of Design in 2020

The following design trends dominated art spaces in the year 2020. Read on to find out how you can incorporate the same trends into your work.

●Reserved Colour Palletes

We will remember 2020 as the year when muted colors finally took center stage. From creators of printed materials to designers of web games, colors with low saturation have dominated the digital art space.

Graphic designers understand the psychology of colors and how they affect you, and their usage of colors is always intentional.

2020 has been quite a chaotic year in all senses of the word, and artists are trying to bring calm to the world by creating designs with less vivid colors. These are colors reeking of empathy and thoughtfulness as these are the two attributes the world needs the most at the moment to get through all the madness.

If you are planning on releasing a new art product in 2020 or 2021, it’s imperative to pay attention to the colors you opt for because users are now wary of color psychology more than ever.

●Digital Art Flourishing

Technology and art are a match made in heaven. Technology has made it possible for artists to turn their wildest ideas into reality. Today, there are computers with exceptional graphic processing capabilities, and artists are taking advantage of the computing power to create masterpieces.

While the humans’ imagination remains the main ingredient of any artwork, the computer is now making it possible to fine-tune art details and make compositions much better. Artists are now leveraging available technologies to digitize their work. We are seeing an explosion of 3D, 5D, and AI-powered artworks that offer consumers a more immersive experience.

Those who can’t afford to purchase premium software are looking the way of open-source software to ensure that they are not left behind. Companies such as Blender which specializes in creating open-source design software get millions of downloads per month. Others such as Pixar and Intel are also giving artists the option to use their animation software for free to help them advance their art.

If you are an artist and want a wider audience, it is time to invest in digital design. There are resources available for you to take advantage of and get started. Maybe digitizing that artwork you have made in your garage is the lucky break you have always been yearning for.

●Taking Advantage of Typography

The other trend which dominated in 2020 is the comeback of typography into graphics design. Artists are back to their old ways of using the positioning of fonts and other graphics to create art typography that appeals to the human eye.

Artistic typography is the combination of letters, symbols, and images to create positional illusions. Here, artists can create images by cleverly combining word phrases without using borders. Others opt to use a combination of color hues to create the illusion of depth and other visual aspects.

In artistic typography, there are no plain fonts. Fonts often have engravings that make them more appealing and are more likely to attract the attention of the consumer of the art.  The human attention span is less than 8 seconds, and if you want to become a trendsetter, you want should create designs that capture the attention of the user as soon as they look at it. Spice up your work by taking advantage of artistic typography.

●The Use Of Doodling

Cartoons and caricatures have been around for ages, but their usage had reduced, especially in modern art. Caricatures and figurines have been a reserve for satirical publications and children’s magazines.

In 2020, there has been an emerging trend where the usage of these cartoons and doodles has become more prominent. Graphic designers are using doodles both in their animations and in static artworks. Although many consider them informal, the doodling trend has been so ravaging that even international news outlets are jumping onto the bandwagon.

From posters, animation ad videos, social media posters to cover letters, there are doodles all over the web. Getting your message across to the world doesn’t have to be formal at all times, you can use doodles to introduce some fun while at it.

●The Incorporation of Audio Into Print

2020 is the year when TikTok, Whatsapp Stories, Facebook Stories, Twitter Fleets, and other short video services took off. The reason why all these inventions are so successful is that they let users combine visuals with music to communicate to their followers.

Today, you can create a still image and include some music in the background. If the visual graphics don’t capture the attention of the user quite enough, the music will appeal to them.

The use of audio and sound effects has spilled over even to iGaming and other online entertainment forms. Designers are leveraging trending music to make their art trend.

With so many people spending their time online in 2020, it doesn’t come as a surprise that the technique worked.

Conclusion

There are very many trends that started in 2020 and are going to spill over to 2021. Take note of some of the digital design trends and incorporate the best of them into your works to become successful.

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